Progress City, U.S.A.

I feel that I am perhaps the last individual in the Disney blogosphere to post any sort of public comment about the recent controversy surrounding the rumored changes to Disneyland’s version of it’s a small world. This is due to a number of reasons, but mostly, as a grizzled veteran of Eisner’s last decade at the helm of the Walt Disney company, I have attained a degree of scandal fatigue. Quite simply, I have seen so many desecrations and obscenities foisted upon the art of themed entertainment and design that I have become inured to such grand disappointments.

I fought in the Toad Wars of 1998, had the first website devoted to saving Horizons and wrote a letter so incensed by Journey Into YOUR Imagination that I got a call at home from the then Vice President of EPCOT Center. I watched Disney built a park with amazing theming but little to do (Animal Kingdom), minimal theming and nothing to do (California Adventure) and no theming and nothing to do (Disney Studios Paris). I consider Hong Kong Disneyland something of a gated botanical gardens. After wands and hats and Pop Century, I had no store of indignation left.

Young revolutionaries on the barricades - the last Toad-In, September 7, 1998.
I seem distracted.

But just as things looked bleakest, there was a ray of hope. Paul Pressler left to destroy another company. Michael Eisner left to hang out with Bette Midler and trade baseball cards. John Lasseter and the Pixar squad rode in on their white horses to give the triage badly needed by a dying WDI and dead Feature Animation department. Even Bob Iger, Eisner’s hand-picked successor, proved me wrong and wound up not being a proxy for the departed CEO but a fairly bold new leader who embraced a far more progressive view of new technologies than his predecessor. Surely, everyone would live happily ever after.

Still, all was not well. The management purges and noxious politics of the last decade had left Imagineering paranoid and factionalized, split between the embattled creatives who had managed to survive in the hope of better days ahead and those who, bolstered by political maneuvering and their ability to “play the game” successfully had risen through the ranks. Not since the Augean stables had an organization so desperately needed a flushing out of the dross and a complete rebuilding.

While change came, however, it came slowly. Sub-par attractions still filtered out into the parks, and more alarmingly, newly announced attractions started to have a noticeably Pixar-centric tilt. The “toonification” of the parks amped up in earnest, and areas that once whisked guests away to adventure in fantastic but real-world settings became new venues for promoting the Franchise of the Month. It seemed that at our moment of greatest triumph, the folks from marketing had won after all. The parks were going to become ads for character merchandise, and the days of the great non-”property” rides like Pirates or Mansion might never return.

Oh noes.

There remained reasons for optimism, though, and obviously a great deal of wonderful, devoted and creative staff continue to try their best to keep the company living up to Walt’s ideals. I’ve tended to cut them slack even in times of irritation, and even though I might disagree with their choices I’m usually eager to see where they’re going in the hopes that the ship will eventually get turned around completely. So, for a while, my crusading came to an end.

Recently, though, rumors emerged of something so strangely unnecessary, blinkered and contrary to both good taste and Disney legacy that I felt that old activist drumbeat once more. Something had been planned so purely based in concepts of “marketing” and “brand awareness” and intended to move merchandise that it can’t help but to raise the hackles of fans. Something that strikes right at the nexus of several “sacrosanct” movements in Disney park history, and something that was neither asked for or needed.

So why not? Once more into the breach, dear friends. Start your petitions and phone calls, emails and letters. Grab the pitchforks and light up those torches, because they’re going to screw around with it’s a small world.

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Walt Disney Pictures recently released the first official promotional image for its upcoming CG-animated film Bolt. The film, set to be released on November 26th, 2008, emerges from a troubled development process and it appears that new director Chris Williams and team have completely reworked the design of the film since the departure of former director Chris Sanders. This shift has caused something of a ruckus in the animation community, with some Sanders fans incensed at the alteration of his very personal project and others insisting that fans keep the faith with John Lasseter and the Disney “Story Trust”.

I have mixed feelings on the issue, many of which are caused by a general lack of knowledge as to what happened to cause Sanders’ departure. Lasseter has intimated in interviews that Sanders was either unable or unwilling to work within the framework of the Story Trust to resolve story problems with the film. Without knowing specifics of these problems, it’s hard to tell how severe they were or how much stemmed from disagreements in tone. Rumors trickle out that it was thought that the film was “too quirky for its own good” and that Lasseter was not a fan of Sanders’ trademark wackiness.

While I certainly have faith in Lasseter’s story sensibilities, and the notoriously individualistic Brad Bird has shown that it’s possible for vocal directors to work within Pixar’s collaborative style, I am a fan of Sanders’ quirkiness and find his voice and style to be both interesting and valuable. Lilo and Stich was a breath of fresh air for animation fans, and a rare bright spot in a very dark time for Disney watchers. Bolt, formerly titled American Dog, was Sanders’ pet project and brainchild, and it’s upsetting to see a project taken from its creator given Pixar’s aspirations to a “director-driven” system.

For me, the question is not whether the film will be good or not - I too have faith in the new Story Trust and am sure this will be no Chicken Little - or whether Sanders’ departure dooms the film. After all, Lasseter took Jan Pinkava off of Ratatouille and that became a masterpiece; directors were also pulled off of Beauty and the Beast, The Lion King, and Kingdom of the Sun (which became the highly enjoyable though lightweight The Emperor’s New Groove). My question, as I look at the very homogenized design in the publicity still, is whether there’s room for distinctive or unique artistic visions in the framework of Disney Feature Animation.

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